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OTC delivers lots of new opportunities for Alloy Wire Back to top

Alloy Wire International (AWI) has returned from the latest Offshore Technology Conference (OTC) confident that it is going to be a positive year for oil and gas.

The event, one of the largest international shows for the sector, generated a lot of interesting conversations and the start of a number of potential new projects, with many companies predicting growth of about 10-15% over the next 12 months.

Like other recent events, the AWI stand attracted a lot of interest from existing and new customers, with the touchscreen TV singled out as a great way of discussing our range of alloys. A number of visitors also downloaded our new ‘Wire Finder’ app and the feedback was excellent.

Stephen Olley, Sales Executive, commented: “OTC is the largest event in the world for the oil and gas industry featuring more than 2,300 exhibitors and attendees representing 100 countries.

“Whilst footfall was down on previous visits, the quality of the enquiries was definitely up and there’s lots of exciting opportunities our team will now take forward and try to turn into new business.

“Phynox, MP35N and Hastelloy C-276 were all popular alloys during the course of the four days, as you would expect from customers looking for high performance alloys that will work in demanding environments.”

He concluded: “We’ll definitely be there next year, in fact we’ve already placed our booking for OTC 2018.”

Resistance wire boost puts Alloy Wire in great shape for Interpack 2017 Back to top

A leading UK manufacturer has recorded 50% growth in sales for its resistance wire after winning customers based on lead times and those looking for European quality material.

Alloy Wire International, which was formed in 1946, is looking to build on this recent success by taking a sizeable presence at Interpack (Hall 1, CO2) in Dusseldorf next week (May 4-10th), believed to be one of the largest packaging exhibitions in the world.

The company is targeting customers involved in the food and bag sealing industry and will have six technical experts on hand over the seven days to discuss requirements for hot cutting wire, wire for cutting food and wire for heat sealing.

It will also use the international show to showcase its new ‘Wire Finder’ app, which is making it even easier for clients to find the material they need by name, application or properties.

“We do a number of exhibitions, but there is nothing like Interpack…it really has to be seen to be believed, with virtually every link in the processing and packaging supply chain represented,” explained Angus Hogarth, Sales Director at Alloy Wire.

“It gives us the ideal opportunity to build on a fantastic twelve months when it comes to resistance wire. Early estimates suggest we enjoyed a 50% increase on the same period last year and this has been down to a number of reasons, including the vast amount of stock we hold, quality of wire and how quickly we can deliver.”

Alloy Wire International, which exports to more than 50 countries across the globe, has been manufacturing resistance wire for over 70 years.


This means material produced in the UK is used to cut polystyrene foam, seal bags used in food and to cut through cheese, cakes, sausage meat and even ice cream. The firm can also provide profiled curved wire that is used so successfully for vacuum sealing.

Angus continued: “We are receiving a lot of interest due to the fact we stock resistance wire from 0.025mm to 3mm in diameter and that customers can buy in small quantities (from 3 meters) to suit their exact manufacturing requirements.”

In addition to resistance wire, Alloy Wire International also manufactures round, flat and shaped profile wire, with more than 60 different exotic alloys in stock at any one time.

Alloy Wire praises Southern Manufacturing debut Back to top

Alloy Wire was firmly in demand when it made its debut at Southern Manufacturing & Electronics last week.

Our commitment to promoting our expertise in the UK paid off with a number of enquiries taken and actually quoted at the show, with visitors still coming to see us right up until the event closed.

Nickel alloy straight bars received a lot of attention from CNC machinists making aerospace and other high tech parts, whilst performance alloys like Hastelloys, Inconel and Nimonics proved popular with specialist welders who sometimes struggle to get the material from their usual stockists.

We even had one client that was interesting in using our wire for producing antennas, a new end-user application for us.

Angus Hogarth, Sales Director at Alloy Wire, commented: “This is the first time AWI has exhibited at Southern Manufacturing and we weren’t disappointed.

“We saw lots of potential new customers and also met up with existing ones, some of which had travelled up to seven hours to attend.”

He concluded: “The visual appearance of the stand again received lots of comments and I’m no doubt the marketing material is having a big impact on getting people to talk to us.”

Southern Manufacturing & Electronics was also the first opportunity for AWI to showcase its new ‘wire finder’ app.

Over the last four months our technical experts have been working with our sales team to develop an interactive database of all of our materials, their properties and the applications they are best suited to.

The web-based app, which has also been designed for mobile devices and tablets, allows users to search for the type of wire they need by sector (aerospace, oil and gas and nuclear) or by solution, such as strength, sub-zero temperature, electrical and heat, corrosion and water resistance.

Spring 2017 Newsletter Back to top

Featuring our Houstex 2017 review, our alloy spotlight, increased stock, our new Wire Finder Web App and much more!


Click here to download the Spring newsletter.

AWI steps on the gas at Houstex 2017 Back to top

‘This is just what I need!’, ‘you can supply it in that form’, ‘really, delivery is that quick’…these are just some of the comments our representatives received when AWI exhibited at Houstex 2017 earlier this month.

Footfall to our stand was up again and, despite the oil and gas industry still in the early throes of a revival, there was plenty of interest in our materials and a number of new applications visitors enquired about.

We also spoke to a lot of new customers who were frustrated with extended delivery times from current suppliers, giving us the perfect opportunity to talk about our commitment to getting them their wire within 2 weeks on most standard orders and, for those truly URGENT deliveries, our ‘Emergency Manufacturing Service’ (EMS).

Angus Hogarth commented:“It’s not as big as the Oil Technology Conference also held here in Houston, but we do get a lot of engineers come to Houstex that perhaps wouldn’t go to OTC.

“This provokes a lot of interesting conversations and this time around there were discussions about tighter dimensional tolerances and corrosive environments, whilst a couple of delegates were delighted that we could do so much more than just round wire on a spool.”

Once again visitors and fellow exhibitors were very impressed with the visual AWI booth and were particularly intrigued with the Touch TV. This gave them the opportunity to independently explore and learn about Alloy Wire, what makes us positively different to our rivals and the technical data of our alloys.


AWI ready for growth as demand for ‘stainless’ increases in 2017 Back to top

One of the world’s leading manufacturers of round, flat, shaped and profile wire is reporting a major increase in demand for high quality European or DFARS compliant stainless steel.

Alloy Wire International (AWI) has seen new orders come in from clients in aerospace, nuclear, marine, petrochemical and spring makers, with many citing the firm’s unrivalled quality and ability to deliver anywhere in the world within a few weeks as being fundamental to their purchasing decisions.

The company, which has two manufacturing facilities in the UK, currently produces 18 different grades of stainless steel, all available in special diameter tolerances, tensile strength ranges, surface finishes and packaging.

“Stainless Steel is very special to us,” explained Natalie Baker, Sales Executive at AWI.

“We produce an extensive range of grades (from St/St 302 to Duplex stainless steel) and our expansive stock levels mean we can provide it in any quantity from 1/4kg to 50kg in just two weeks. Our manufacturing capability is equally as impressive and we are more than happy to produce wire as small as 0.025mm (that’s 2 times smaller than a human hair) and as large as 21mm.”

She continued: “Applications can be as diverse as ‘locking’ wire for aircraft engines to stainless steel wire for cutting honeycomb from a beehive.

“Interest in this type of material is up 15% on the same time last year and our pipeline of potential orders suggest this could increase in 2017, as more firms recognise the outstanding versatility and performance of Alloy Wire in stainless steel.”

AWI, which is AS9100 ‘Aerospace and Defence’ accredited, has enjoyed another strong 12 months, consolidating market share in key territories and expanding its global reach to supply into 52 countries.

It currently boasts 5000 customers across 15 different sectors and has recently expanded its range of different alloys to 60,including Hastelloy~, Phynox+, MP35N* and Inconel® – all manufactured to the highest possible quality standards and available in a range of sizes and packaging options.

Natalie concluded: “Quality, customer service and delivering reliability are three of our founding principles and ones that still ring true today with our global customer base.”

For further information, please visit www.alloywire.com or follow @alloywire on twitter.

~ Trade name of Haynes International * Trade name of SPS Technologies + Trade name of Aperam Alloys Imphy ®Trade Name of Special Metals Group of Companies

Investment in production line brings new orders to Alloy Wire Back to top

Significant investment in a custom-built production line is helping a leading wire manufacturer prove that ‘size does matter’.


Alloy Wire International (AWI), which employs 28 people across its two factories in the UK, has spent more than £150,000 on a host of new machinery that gives its customers access to wider and thinner or bigger cross-section profiles (up to 100mm2) in more than 60 different alloys.


The decision comes after a major customer research exercise and is already proving a successful decision, with more than £125,000 of new orders already secured for the increased range.

 

“We are continually talking to our clients and finding out what would make their lives easier,” explained Angus Hogarth, Sales Director at AWI.

“One of the main points they kept coming back on was being able to buy flat and shaped profiles in a wider variety of sizes, especially in bigger profiles. We listened and decided to commission a bespoke machine that could deliver just that and we’re already seeing significant orders placed that we would not have won before.”

He added: “Customers also like the fact they can order in small quantities (starting from 10 metres) and that delivery is within 4 weeks to any part of the world.”

Alloy Wire International makes round, flat, shaped profile and electrical resistance wires in a range of material that is growing by the month, with more than 60 currently available to choose from.

If it’s a flat or shaped profile that needs to survive very corrosive conditions there is the Hastelloy~ alloy range, the cobalt alloys ‘Phynox’+ and ‘MP35N’*. On the other hand, if your wire is going to be used in a high temperature component, the Inconel® range, Incoloy® or Nimonic® alloys might be the preferred choice.

For less severe environments, but equally critical applications, other materials like AWI’s range of 12 stainless steel grades are available and all governed by AMS, ASTM and ISO 9001 standards.

Angus concluded: “Quality is crucial to everything we do and our technical and inspection departments ensure our clients receive the very best product. In order to keep up with enquiries from the aerospace and defence sector, we have also secured the AS9100 ‘aerospace and defence’ accreditation.

“Our profiles are used for aircraft engine retaining rings to architectural grills, whilst some of our spring making customers use our wider flat wire for stamping out parts.”

~ Trade name of Haynes International * Trade name of SPS Technologies + Trade name of Aperam Alloys Imphy ®Trade Name of Special Metals Group of Companies

Happy Chinese New Year 2017 Back to top

The whole team here at Alloy Wire International would like to wish you good luck and happiness this Chinese New Year, the Year of the Rooster.

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